Veronica Mars movie green-lighted thanks to fan donations, and a new era of filmmaking begins

Veronica Mars movie readers may remember Veronica Mars as one of our favorite characters of all time.  In its three seasons Veronica Mars became one of the best series on TV.  As writer Elizabeth C. Bunce wrote, “Complex, smart, independent, and vulnerable–with a kickass cool job–characters don’t come much better than Veronica Mars.”  More than 2 million viewers tuned in each week for its first two seasons on UPN and its last season on the CW Network between 2004 and 2007.  Yesterday the biggest Kickstarter campaign ever resulted in an amazingly fast accumulation of donations–more than $2 million in 11 hours–enough to green light the Veronica Mars big-screen movie, now scheduled to film this summer for an early 2014 release.

Series creator Rob Thomas launched the project.  Series star Kristen Bell has signed on as has Veronica’s dad Keith, played by Enrico Colantoni, and Veronica’s pals Logan (Jason Dohring), Wallace (Percy Daggs III), Weevil (Francis Capra), Mac (Tina Majorino), Dick (Ryan Hansen) and Piz (Chris Lowell), according to the Kickstarter website.  Unlikely to return, unless they come back in flashbacks or as ghosts, are the ill-fated Les Miserables star Amanda Seyfried as Lilly, CW Network’s Cult star Alona Tal as Meg, Jaime Ray Newman as Mindy O’Dell, or Ed Begley, Jr. as Principal O’Dell.  But why not bring back Dallas star Julie Gonzalo as Parker, New Girl star Max Greenfield as Leo, Teddy Dunn as Duncan, The Anchorman’s Paul Rudd as Desmond Fellows, Unstoppable’s Jessy Schram as Hannah, Just Shoot Me’s Laura San Giacomo as Keith’s girlfriend Harmony, Spin City’s Paula Marshall as Keith’s other girlfriend Rebecca, The Following’s Aaron Ashmore as Troy, or even Buffy the Vampire Slayer’s Charisma Carpenter as Dick’s stepmom or Alyson Hannigan as Trina, or director Joss Whedon as the car rental guy or even Clerks’ Kevin Smith as the creepy convenience store clerk?

Veronica Mars movie project on Kickstarter

Clearly this Veronica Mars Kickstarter campaign should wake up filmmakers everywhere, especially stars and creators of beloved or short-lived TV series with a huge fan following… maybe time for another Firefly series?  A Magnum, P.I. movie?  A Chuck movie?  Only creators’ and fans’ imaginations are the limit from here on.

Check out this great video that sold the deal for fans of Veronica Mars:

Filming will now commence this summer with post-production in the Fall and the film release next year.  The craziest donation?  $10,000 for a role in the movie went to one fan.  Other donation opportunities will be available over the next month at the Kickstarter website.  Even though the $2 million goal was reached, more funds will make a bigger, better movie, according to show creator Rob Thomas.  And maybe more stylin’ Veronica jackets for Kristen Bell to wear?

“Life has taken Veronica away from Neptune,” said Thomas.  “In the years since spoiling Keith’s chances to be reelected sheriff, Veronica hasn’t taken a case.  But something big is about to bring her back home and back to her calling.  My goal is to include as many of your favorite characters as possible.  It is, after all, time for Veronica’s 10-year high school reunion.  Keep in mind that the more money we raise, the cooler movie we can make.  A two million dollar fundraising total probably means cross words are exchanged at the class reunion. Three million?  We can afford a full-on brawl.  Ten million?  Who knows…  For some reason the Neptune High class reunion takes place on a nuclear submarine!  A Hobbit shows up!  There’s a Bollywood end-credit dance number!  I’ve always wanted to direct Bill Murray.  We’ll figure out something cool.  Hey, if that total goes high enough, I’ll bet the good folks at Warner Bros. will agree a sequel is a good idea.”

Veronica Mars in theaters Summer 2013

While you’re waiting for the new movie, check out this 12 minute preview to what would have been Veronica Mars Season 4, previewing where Veronica was going next had the series not been cancelled:

Congratulations to the creators and fans of Veronica Mars!

C.J. Bunce

Leave a Reply